Dana Gelb Safran, Sc.D., is senior vice president for performance measurement and improvement for the health care services division of Blue Cross Blue Shield of Massachusetts. In this role, she leads the company's initiatives to measure and improve health care quality, safety, and outcomes. Dr. Safran also retains an active academic practice and is associate professor of medicine at Tufts University School of Medicine. Prior to joining BCBSMA, she was director of The Health Institute at Tufts–New England Medical Center's Division of Clinical Care Research. Dr. Safran's empirical research has emphasized the assessment of primary care performance under different models of health care delivery, and the identification of linkages between key attributes of the doctor-patient relationship and outcomes of care. Dr. Safran was previously employed as a policy analyst at the U.S. Congress Office of Technology Assessment and the United Hospital Fund. She earned her Sc.M. and Sc.D. in health policy from the Harvard School of Public Health.