Turning Insights About Human Behavior into More Effective Health Care Delivery
<p>A crucial element may be missing from the design of many health care services, programs, and policies: consideration for the role of human behavior. In a new Commonwealth Fund issue brief, Ted Robertson and colleagues from ideas42, a nonprofit focused on innovative solutions to social problems, discuss the potential of behavioral design in health care delivery.</p><p>Steeped in the science of how humans behave and used successfully in other industries, behavioral design teams have already worked with federal and local officials to improve rates of medication adherence and smoking cessation. But such teams, embedded in health care organizations, could do even more — like reducing the need for rehospitalization of heart failure patients, improving communication about medication side effects, and limiting the unnecessary prescribing of antibiotics.</p>
http://www.commonwealthfund.org/publications/newsletters/ealerts/2017/nov/insights-about-human-behavior-into-delivery Learn more